01
Rotate for structure, not novelty
Start with a few clearly different orientations rather than dozens of tiny adjustments. Try the broadest horizontal read, the strongest vertical read and the angle that exposes the most useful opening.
02
Watch the center of visual weight
A heavy knot near the bottom can feel grounded in one orientation and top-heavy in another. Rotating the form also changes which branches appear to carry the mass and which appear to extend away from it.
03
Photographs are orientation-specific
A listing view is always a view from somewhere. Use multiple recorded views to understand the fixed object, then choose a placement orientation for your own context instead of assuming the hero photograph is the only correct answer.
